We are building something ONE OF A KIND and want YOU to be part of it. This is fundamental part of our philosophy. We don't want another ambassador program where you post twice and get 10% off or a deal shitty deal where they pay you one time and let you of the hook.
Natural Resistance is building a brand around people, athletes, creators and entrepreneurs. Working together with those who want to grow alongside a brand, a community and a one of kind product, really being part of something for the long run. If that sounds like something you want to be part of, read on.
We divide the world we are building into specific segments: Functional fitness (Hyrox/Crossfit), Fighting, Calisthenics, Track & Field, Sport-specific (basketball, soccer, rugby, etc…), and more. When we partner with you, we want to empower you as much as possible in each way we can. We build you a dedicated landing page within your segment, with your content and build around your type of audience in the segment.
You become the face of that part of the brand, your content, your audience all connected to your own corner of Natural Resistance. The page is yours to drive, you promote it, we support it, and every sale that comes through it directly benefits you.
The core of our partnership is content. We work with a minimum of pieces per week, posted to your channel that link back to your dedicated page. You bring the authenticity and the audience. We bring the product, the structure, and extra amplification. Which means we may choose to put our own money behind growing your face amplify your personal brand alongside the brand.
There are a lot of misconceptions about wearing weight. Over the long term we aim to provide clear content guidelines, educational information and editing support to make it as easy and efficient as possible to work together, and educate the market accurately. For now, these resources are not available, and any guidelines and support will be provided on a case by case basis and on your request.
You get product and you get a commission on every direct sale that comes through your dedicated page. As trust builds and the brand grows, that earning potential grows with it extending beyond just your own page into the wider sales picture.
On your dedicated page, you will have the option to direct people to your coaching, in-person events or any other services you may offer. Any referrals to your coaching or offers coming from our side, is seen as a bonus for you, and we encourage you to use it, and combine it with the promotion of our products. We are also open to developing a program or coaching offer together, based on, but not exclusive, to the use of the products.
The exact commission rates and benefit details are discussed in your onboarding meeting. We keep those conversations personal, because every partnership looks a little different.
Getting started is simple. Here is what the process looks like:
If we got in touch with you skip GET IN TOUCH
GET IN TOUCH
Reach out or apply. We will review your profile and see if there is a strong fit between what you do and what we are building or if there is an other way to work together.
WE MEET
If it looks right on paper, we set up a call. This is where we go deeper, we walk you through everything that is not on this page, answer your questions, and figure out which segment and what partnership makes sense for you.
GET SET UP
Once we agree to move forward, we get everything in place. Your landing page, your content sheet, your products. Everything you need to start.
GROW TOGETHER
You post, we support. Your page drives traffic and sales. We grow the brand together and build something that pays off long term for both sides.
We are straightforward about this. The partnership works when both sides show up. That means consistent content, hitting the minimum amount of approved piece per week and genuine effort to grow your page and drive sales. If that stops, we will have an honest conversation. If things do not improve, we reserve the right to end the partnership.
No surprises., no small print. Just a clear understanding from the start.
We are excited about the people we are bringing into this. We are at an early stage, which means the people who join now are the ones who shape what this brand becomes.
If you are serious about your sport, your content, and building something with long-term upside, we want to talk.


